This Privacy Policy governs the manner in which Serpo collects, uses, maintains and discloses information collected from users (each, a “User”) of the serpo.org website (“Site”). This privacy policy applies to the Site and all products and services offered by Serpo.
Personal identification information
We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, place an order, subscribe to the newsletter, subscribe to Serpo Members, fill out a form, and in connection with other activities, services, features or resources we make available on our Site. Users may be asked for, as appropriate, name, email address, mailing address, phone number. Users may, however, visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personally identification information, except that it may prevent them from engaging in certain Site related activities.
Non-personal identification information
We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.
Web browser cookies
Our Site may use “cookies” to enhance User experience. User’s web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them. User may choose to set their web browser to refuse cookies, or to alert you when cookies are being sent. If they do so, note that some parts of the Site may not function properly.
We use cookies for the following purposes:
(a) authentication – we use cookies to identify you when you visit our website and as you navigate our website
(b) status – we use cookies [to help us to determine if you are logged into our website
(c) personalization – we use cookies [to store information about your preferences and to personalize the website for you
(d) security – we use cookies [as an element of the security measures used to protect user accounts, including preventing fraudulent use of login credentials, and to protect our website and services generally
(e) advertising – we use cookies [to help us to display advertisements that will be relevant to you; and
(f) analysis – we use cookies [to help us to analyze the use and performance of our website and services;
We use Google Analytics to analyze the use of our website. Google Analytics gathers information about website use by means of cookies.
How we use collected information
Serpo may collect and use Users personal information for the following purposes:
- – To improve customer service
Information you provide helps us respond to your customer service requests and support needs more efficiently. - – To personalize user experience
We may use information in the aggregate to understand how our Users as a group use the services and resources provided on our Site. - – To improve our Site
We may use feedback you provide to improve our products and services. - – To run a promotion, contest, survey or other Site feature
To send Users information they agreed to receive about topics we think will be of interest to them. - – To send periodic emails
We may use the email address to send User information and updates pertaining to their order. It may also be used to respond to their inquiries, questions, and/or other requests. If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or User may contact us via our Site. - – To provide Serpo Members
We use your username and email address that you entered when signing up to Serpo Members to customize your user experience on the site. You can at any point decide to delete your account and be removed from Serpo Members.
How we protect your information
We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.
Sharing your personal information
We do not sell, trade, or rent Users personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates and advertisers for the purposes outlined above.
Third party websites
We use third-party advertising companies to serve ads when you visit our Web site. These companies may use aggregated information (not including your name, address, email address or telephone number) about your visits to this and other Web sites in order to provide advertisements about goods and services of interest to you.
Users may find advertising or other content on our Site that link to the sites and services of our partners, suppliers, advertisers, sponsors, licensors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website’s own terms and policies.
Email Addresses
We may collect your email address, but only if you voluntarily provide it to us. This may occur, for example, if you sign up to receive an email newsletter, or enter a promotion.
We will use your email address for the purposes for which you provided it to us, and also from time to time to send you emails regarding the Site or other products or services that we believe may be of interest to you. You may opt out of such email communications at any time by clicking the “unsubscribe†button in the email.
Your email address may also be shared with the technology provider we use in connection with the purposes for which you provided it, and that technology provider may also contact you from time to time.
If you are a resident of a country in the European Economic Area (EEA), please refer to the section below entitled “Additional Rights of EEA Residents.â€
Registration or Account Data
We may collect other information from you when you register with our Site in order to use various features. Such information could include your name, birthday, postal code, screen name, and password (if applicable). As you use the Site, we could collect other data that you provide voluntarily (such as comments that you post).
We may also collect information about you through other methods, including research surveys, social media platforms, verification services, data services, as well as public sources. We may combine this data with your registration data in order to maintain a more thorough profile.
We may use third parties to provide the functionality to allow you to register for the Site, in which case the third party will also have access to your information. Otherwise, we will not provide any personally-identifying information about you to third parties, except if required by law.
We may use your personally-identifying information for a variety of our internal business purposes, such as creating a better user experience for the Site, diagnosing and troubleshooting malfunctions on the Site, better understanding how the Site is used, and making personalized recommendations to you.
If you are a resident of a country in the European Economic Area (EEA), please refer to the section below entitled “Additional Rights of EEA Residents.â€
Transactional Data
We may process information relating to transactions, including purchases of goods and services, that you enter into with us and/or through our Site (“Transactional Data“). The Transactional Data may include your contact details, your card details and the transaction details. The transaction data may be processed for the purpose of supplying the purchased goods and services and keeping proper records of those transactions.
Payment processing on our Site is handled by our payment services providers, Stripe. We will share transaction data with our payment services providers only to the extent necessary for the purposes of processing your payments, refunding such payments and dealing with complaints and queries relating to such payments and refunds.
Changes to this privacy policy
Serpo has the discretion to update this privacy policy at any time. When we do, we will revise the updated date at the bottom of this page. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.
Your acceptance of these terms
By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.
Affiliate Program
This Site engages in affiliate marketing, which is done by embedding tracking links into the articles. If you click on a link for an affiliate partnership, a cookie will be placed on your browser to track any sales for purposes of affiliate commissions.
Serpo is a participant in the Amazon Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and links to Amazon.com. As part of this Amazon Associates program, the Site will post customized links, provided by Amazon, to track the referrals to their website to earn commissions. This program utilizes cookies to track visits for the purposes of assigning commission on these sales. As an Amazon Associate, the persons owning this Site earn from qualifying purchases.
Please note that I earn a commission for each purchase made through those affiliate links. I only recommend products I love and if you are not satisfied with the product order you have to redirect your complaint to the seller. Serpo provides only free recipes and free information to guide you through these recipes and in no way force people to buy product from affiliate links.